Producing Information Products – eBooks

I finally completed the dating eBook, proofed, formatted and delivered with client approval so now I just have to wait for the payment to arrive and then I can get my car out of the garage and back on the road.

Ahhh…genteel poverty and the life of a scribbler!

Honestly, seeing the 76 page long eBook with someone else’s name on it did give me pangs of something I know not what.

I wrote that blasted thing !

What the experience has done is make me look a lot more closely at producing eBooks with my name on them and I have one in the can already. Now I’m just formatting the beast and looking at where and how I can get some money on the creation.

Before I go to the e-Press however, I’ve been taking a good hard look at what I’ve produced.

The book deals with …writing for profit.

Shock! Horror! – not much of a surprise there then 😉

From my research, the best sellers for eBook sales statistics are dominated by the “How to” genre. It appears that demonstrating how to solve a problem is the key to generating eBook sales. To this end,the tome need not be several hundred pages long, in fact many of the best sellers are less than 50 pages of double spaced, font size 12 pieces of work that probably run to less than 10,000 words in length. For a writer like myself that is a days worth of work including the research!

The idea that eBooks can be sold to generate revenue is not a new one, however there is a distinct trend within the market that if followed appears to provide some safeguards against failure.

Research the topic you are going to write about and that means identifying a problem that people would like to know the answer or solution to.

Keep the book short and sweet.

Structure the eBook so that you provide an unambiguous, step-by-step solution to solving whatever the problem is your readers may have.

Last, price the eBook to sell – take notice, PRICE IT TO SELL!

Most of the eBooks that are generating good profits for their owners (the owner may not be the writer) are those that are actually quite expensive to buy. A good example is “Desperate Buyers only” by Alexis Dawes – priced at a hefty $77 for less than 50 pages dealing with creating eBooks for profit. Alexis is generating on average $200 a day in sales or to us Brits about £100 per day – she’s selling an average of 3 a day and making a decent income from just on, very short book.

My question for myself is can I sell 3 books a day and if so, how much should I charge?

I’ll let you know when I do!