I had a pleasant surprise this morning when I checked my email.  I received a payment from Squidoo, a social media website that I have covered previously when looking at these sites.

I had forgotten completely about the financial side of Squidoo which shares advertising revenues with those who publish “lenses” on the site.  I use Squidoo primarily as a means to gain search engine popularity or “juice” as some SEO geeks call it, and from my experience it really works.  The site is the brainchild of Seth Godin who is a mega wealthy internet guru, and the site has generated a lot of traffic for my online presence and that of my clients.

If like me, you are using the web to gain exposure for your work, this should act as a salutary lesson that producing your written piece is only a part of the equation in being able to make money out of it.  Getting readers and marketing your work is probably more important than actually researching and writing if you, like me, rely on writing income to pay the bills.

Having a $500 Paypal payment notification dropping in has put a smile on my day and I shall invest the proceeds wisely as my daughter, Dizzy, has a birthday around the corner and is looking to see if Mum and Dad can ice skate as well as she can.  Perhaps losing my weight may not have been such a good idea if I’m going to be in need of padding on my bum!

It’s not a lot of money but then, as my ex wife says, it’s better than a poke in the eye with a blunt stick. This is the first such payment I have received and I had completely forgotten all about the revenue aspect of Squidoo; to put it into some form of perspective I have been posting up on there for the last six months so you can see that it is not “a big earner”. 

Nonetheless, as ASDA marketing keeps telling us - “Every little helps” - or is that Tesco?

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